SHEIN–TEMU: THE HIDDEN SIDE OF CHINESE E-COMMERCE GIANTS
The allure of low-cost
Format: HD
Duration: 75’
More details
Less details
Available version: French
Rights: All Rights | Worldwide
Synopsis
Clothing, home decor, gadgets: Shein and Temu have taken households by storm with unbeatable prices.
Their aggressive expansion is rapidly reshaping the retail landscape.
Ultra-fast production, addictive marketing, parallel markets, controversial products: over the course of six months, this investigation has scrutinized how these platforms operate and how retailers respond.