GROOVE CRUISE

72 hours of non-stop dance music

Synopsis

This luxury liner welcomes 2,500 guests every year for 72 hours of non-stop music, sailing the Pacific waters between Los Angeles and Ensenada, Mexico.

On this immense floating discotheque, passengers dressed in extravagant outfits come from all walks of life, forming a merry band where social differences fade away.

The concept is the brainchild of Jason Beukema, a young businessman specializing in nightlife.